Job Description:

We are looking for a dynamic and creative Sales Marketing Executive to join our team. The ideal candidate will be responsible for the company's marketing initiatives, including strategic marketing, product marketing, pricing, placement, and communications. This role involves understanding the product and customer profiles, writing marketing copy, overseeing the production of marketing materials, and conducting marketing surveys.

Responsibilities:

• Responsible for strategic marketing, product marketing, pricing, placement, and communications.
• Monitor competitor activities and provide suggestions to management for capitalizing on business opportunities.
• Write copy for all marketing collateral, including brochures, letters, emails, and websites.
• Understand the product and customer profile and write thorough specifications for each.
• Oversee the production of all marketing materials, including printed documents, media advertising spots, website content, and social media accounts.
• Regularly interact with marketing managers to receive information and updates about marketing staff progress and results.
• Evaluate marketing reports and sales data compiled by marketing staff members.
• Organize and attend company-wide and marketing events.
• Assist in securing access to major media channels and important sponsorships.
• Conduct marketing surveys on current and new product concepts.
• Establish effective relationships and collaborations with other departments (Marketing, Finance, Human Capital Division, and Supply Chain) to address key business issues and opportunities.
• Ensure that all matters related to advertisement, sign boards, shop operations, labor, and government bodies are settled amicably after discussion with concerned departments and management approval.

Education Required:

• BS in Marketing or MBA in Marketing.

Requirements:

• Strong understanding of marketing principles and strategies.
• Excellent copywriting skills.
• Ability to oversee the production of marketing materials.
• Competency in evaluating marketing reports and sales data.
• Strong organizational and event management skills.
• Ability to secure media access and sponsorships.
• Proficiency in conducting marketing surveys.
• Effective interdepartmental collaboration skills.
• Capability to manage regulatory compliance issues.
• Strong reporting skills.
• Excellent communication and interpersonal skills.
• 0-1 year of experience. Freshers are encouraged to apply.