Job Description:

Scallence is seeking an Amazon PPC Manager to join our team. If you're an enthusiastic person, who likes to learn, implement change, and enjoy challenges, this is the perfect opportunity!

Responsibilities:

• Develop and execute comprehensive PPC strategies across Amazon's advertising platforms including Sponsored Products, Sponsored Brands, and Sponsored Displays.
• Conduct keyword research and campaign structuring to ensure optimal targeting and ad relevancy.
• Monitor and optimize ongoing campaigns to meet and exceed performance targets, including managing budgets, bids, and placements.
• Regularly analyze campaign performance metrics, draw actionable insights, and provide reports to key stakeholders.
• Collaborate closely with the marketing and product teams to align PPC strategies with broader marketing objectives and product launches.
• Stay informed about industry trends, algorithm updates, and the competitive landscape to drive continuous improvements and innovation in our advertising efforts.
• Conduct A/B testing and implement best practices to enhance ad creatives, landing pages, and other campaign elements.

Education Required:

• Bachelor's degree in Marketing, Business, or a related field (or equivalent work experience).

Requirements:

• 2+ years of hands-on experience managing Amazon PPC campaigns, demonstrating a proven track record of achieving growth and performance targets.
• Proficiency in Amazon Advertising Console and other relevant PPC management tools.
• Strong analytical skills and the ability to draw actionable insights from data.
• Effective communication and collaboration skills, with the ability to work cross-functionally.
• Strategic mindset with the ability to think creatively and adapt to changing market conditions.