Job Description

As the Business Development Manager for a leading Shopify-based e-commerce store specializing in cigars and accessories, you will be responsible for driving strategic business growth, launching and managing digital marketing campaigns, and overseeing daily sales and operations. The role requires a strong understanding of both luxury and mass-market products, particularly in regions like Pakistan where smoking is prevalent.

Responsibilities

• Identify and develop new business opportunities and partnerships.

• Execute growth strategies that align luxury and mass-market product offerings.

• Plan and lead digital marketing and sales campaigns.

• Manage customer acquisition and retention strategies.

• Collaborate with operations to streamline Shopify processes and logistics.

• Ensure efficient inventory management and order fulfillment.

• Analyze customer data and market trends to inform strategies.

• Monitor competitor activity and adjust plans accordingly.

• Work closely with marketing, operations, and customer service teams.

• Mentor junior staff and support team collaboration.

Requirements

• Bachelor’s degree in Business, Marketing, or a related field.

• Minimum 3 years of experience in business development, e-commerce, and digital marketing.

• Proficiency with Shopify and digital marketing tools.

• Strong analytical skills and data-driven decision-making.

• Excellent communication, negotiation, and relationship-building abilities.

• Understanding of both luxury and mass-market consumer behavior, especially in Pakistan.

• Fluent in English.

• Knowledge of eCommerce sales processes and platforms.

Requirements

• Bachelor’s degree in Business, Marketing, or a related field.

• Minimum 3 years of experience in business development, e-commerce, and digital marketing.

• Proficiency with Shopify and digital marketing tools.

• Strong analytical skills and data-driven decision-making.

• Excellent communication, negotiation, and relationship-building abilities.

• Understanding of both luxury and mass-market consumer behavior, especially in Pakistan.

• Fluent in English.

• Knowledge of eCommerce sales processes and platforms.