Job Description:
We are looking for a results-driven PPC Specialist to manage and optimize our paid advertising campaigns. The ideal candidate should have experience in planning, executing, and monitoring PPC campaigns to maximize ROI. This role requires strong analytical skills, coordination abilities, and a proactive approach to problem-solving.
Responsibilities:
- Develop, implement, and manage PPC campaigns across various platforms.
- Conduct keyword research and optimize ad copy for better performance.
- Monitor, analyze, and adjust campaigns to improve conversion rates and ROI.
- Collaborate with other departments to align marketing strategies.
- Stay updated with industry trends, tools, and best practices in paid advertising.
- Generate performance reports and provide actionable insights.
- Handle budget allocation and bid management to maximize effectiveness.
Requirements:
- Minimum of 2 years of experience in PPC management.
- Graduation in a relevant field.
- Strong analytical and problem-solving skills.
- Excellent communication and coordination abilities.
- Ability to work under pressure and meet deadlines.
- Proficiency in Google Ads, Facebook Ads, and other PPC platforms.
- Familiarity with analytics tools like Google Analytics.