ASO (APP Store Optimisation Expert)

Job Description:

We are looking for an App Store Optimization Specialist to enhance our app's visibility and conversion rates on Google Play and the App Store.

Responsibilities:

  • Setup an ASO strategy to optimize and improve app discoverability in Google Play and App Store.
  • Analyze the performance of various trending apps on the Play Store and App Store to create an effective ASO strategy.
  • Develop and update the company's ASO strategy to achieve leading positions for targeted keywords.
  • Research and analyze competitor apps for keyword analysis, app rankings, and trending keywords.
  • Perform ongoing keyword research, including discovery and expansion of relevant keywords.
  • Develop and implement a link-building strategy to improve app ranking.
  • Recommend changes to app architecture, content, and other factors to enhance ASO positions for target keywords.

Requirements:

  • Proven ASO experience.
  • Knowledge of app and game ranking factors, app store & search engine algorithms.
  • Up-to-date with the latest trends and best practices in ASO.
  • Excellent written and verbal communication skills.
  • Bachelor’s degree in Marketing, Business Administration, Computer Science, or a related field.
  • Relevant certifications in App Store Optimization or Digital Marketing are a plus.
  • Salary Range: negotiation
  • Experience: 0 Years
  • Location: Gujranwala, Pakistan
  • Job Type: full-time
  • Shift: morning
  • Company Name: EnvoySoft
  • City: Gujranwala
  • Valid From: 25-09-2024
  • Valid To: 31-10-2024
  • Job Deadline: 15-10-2024
  • Company Name: EnvoySoft
  • Company Address: DC, 24 Bolan, Colony, Commercial Block Rahwali, 52280
  • Company Industry: Information Technology
  • Company Email: hr@envoysoft.com
  • Company Phone: (055) 3861115
  • Company Website: https://envoysoft.com/
  • Total number of employees: N/A

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