Job Description:

• MAGDynamics is hiring a Media Buying Associate for their DHA Phase 4 office.
• Manage media buying activities across various digital platforms to ensure effective and cost-efficient advertising.
• Develop and optimize campaigns to meet clients’ marketing goals and improve ROI.

Responsibilities:

• Plan, execute, and optimize media buying campaigns on platforms like Google Ads, Facebook, Instagram, LinkedIn.
• Monitor performance, analyze data, and adjust campaigns for improved results.
• Conduct audience research, collaborate with the creative team, and manage budgets.
• Negotiate with media vendors, track KPIs, and stay updated with media trends.
• Assist with A/B testing, setup and review Google and Meta Ad campaigns, and use tools like Wrike and Excel for reporting.

Education Required:

• Bachelor’s degree in Marketing, Advertising, Communications, or a related field

Requirements:

• 1-2 years of experience in digital media buying
• Strong knowledge of media planning and optimization
• Proficiency in using advertising platforms and performance tracking tools