Job Description:

We are seeking a highly skilled and motivated Amazon PPC (Pay-Per-Click) Expert to join our team in Lahore. As an Amazon PPC Expert, it will be your responsibility to oversee and enhance our Amazon advertising campaigns to increase sales.

Responsibilities:

• Create and implement Amazon Pay-Per-Click (PPC) campaigns to increase traffic, achieve sales targets, and enhance product visibility.
• Conduct keyword research and analysis to identify high-converting and relevant keywords for PPC campaigns.
• Manage ad budgets, test ad copy, target keywords, and adjust bids. Track campaign performance and analyze key metrics to identify areas for improvement.
• Stay up to date with market trends, best practices, and Amazon’s advertising standards.
• Collaborate with cross-functional teams to align PPC strategies with company goals, including sales, marketing, and product management.
• Provide regular reports, analysis, and recommendations to stakeholders regarding campaign performance.
• Continuously optimize PPC campaigns to increase ROI, boost conversion rates, and improve overall effectiveness.
• Analyze competitors to identify opportunities and stay informed of market trends.

Education Required:

• Bachelor’s degree in Business, Marketing, Advertising, or a related discipline.

Requirements:

• Proficiency in running Amazon Pay-Per-Click (PPC) campaigns and achieving measurable results.
• Familiarity with Seller Central (Amazon’s advertising network).
• Expertise in keyword research tools such as SEMrush or Google’s Keyword Planner.
• Excellent analytical skills, with the ability to analyze data and make informed decisions.
• Strong interpersonal and communication skills.
• Excellent organizational and time management skills.
• High attention to detail and the ability to work effectively in fast-paced environments.
• Ability to adapt to changing priorities.
• Google Ads/Amazon Advertising certification preferred.