Job Description:
Developing and implementing comprehensive digital marketing strategies tailored to client objectives. Collaborating with clients to understand their goals, challenges, and target audience. Creating and overseeing content strategies to align with client goals and brand voice. Monitoring and analyzing campaign performance metrics to optimize results. Managing end-to-end client communications, ensuring transparency and satisfaction. Working with internal teams (designers, developers, copywriters) to execute strategies. Staying updated on digital marketing trends, tools, and best practices. Preparing regular reports and presentations to showcase campaign performance and ROI.
Responsibilities:
- Develop and implement customized digital marketing strategies for clients.
- Understand client goals and target audience to shape effective campaigns.
- Oversee content strategy creation and ensure consistency with client branding.
- Optimize campaigns based on performance analysis and metrics.
- Maintain clear communication with clients for transparency and satisfaction.
- Collaborate with internal teams for seamless strategy execution.
- Stay current on digital marketing trends and best practices.
- Provide insightful reports and presentations to clients.
Requirements:
- Proven experience as a Digital Marketing Strategist or in a similar role.
- Strong understanding of digital marketing channels: SEO, social media, PPC, email marketing.
- Excellent client management and communication skills.
- Ability to create data-driven strategies and present actionable insights.
- Familiarity with analytics tools (Google Analytics, Meta Ads Manager, etc.).
- Strong organizational and multitasking skills.
- Creative mindset with a focus on measurable results.
- Bachelor’s degree in Marketing, Communications, or related field (preferred).