Job Description:
The male candidate applying for this job will be responsible for the following tasks: Develop and implement effective Google Ads strategies to meet client objectives and KPIs. Conduct keyword research, ad copywriting, and A/B testing to optimize campaign performance. Monitor campaign performance, analyze data, and provide actionable insights and recommendations. Manage ad budgets and allocate resources effectively to maximize ROI. Stay updated on industry trends, algorithm changes, and best practices. Collaborate with cross-functional teams to align digital marketing efforts with overall business objectives.
Responsibilities:
- Develop and implement Google Ads strategies to achieve client goals.
- Conduct keyword research and optimize ad copy through A/B testing.
- Analyze campaign data and provide actionable insights for improvements.
- Allocate ad budgets and resources effectively for better ROI.
- Stay informed on industry trends and Google Ads best practices.
- Work with cross-functional teams to ensure alignment with business goals.
Requirements:
- Up to 3 years of experience in managing Google Ads campaigns.
- In-depth knowledge of Google Ads platforms (Google Ads, Google Display Network, Google Shopping, etc.) and best practices.
- Strong analytical skills and ability to interpret campaign data.
- Excellent communication and interpersonal skills.
- Google Ads certification is a plus.
- Experience with other digital marketing channels (Facebook Ads, LinkedIn Ads, etc.) is a plus.