Job Description:

As a Performance Marketer, you will play a crucial role in driving our online marketing efforts, focusing on performance metrics and achieving measurable results. The ideal candidate will have a minimum of one year of experience in performance marketing, with a strong background in e-commerce.

Responsibilities:

• Develop and execute performance marketing strategies to drive customer acquisition, engagement, and retention.
• Manage and optimize paid advertising campaigns across various channels, including but not limited to Google Ads, Facebook Ads, and other relevant platforms.
• Analyze campaign performance data, identify trends, and make data-driven decisions to optimize marketing efforts.
• Conduct A/B testing and implement best practices to improve conversion rates and overall campaign effectiveness.
• Collaborate with cross-functional teams to ensure a cohesive and integrated approach to marketing initiatives.
• Stay up-to-date with industry trends, emerging technologies, and best practices in performance marketing.

Requirements:

• Proven track record of managing successful paid advertising campaigns and achieving key performance indicators (KPIs).
• Strong analytical skills and the ability to translate data into actionable insights.
• Familiarity with marketing analytics tools and platforms.
• Excellent communication and collaboration skills.